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March 2018
Nonprofit Branding Bravado
Nonprofit branding is often hard enough with a diverse team charging in a million different directions. Now imagine you have more than 100 locations in 11 states! Learn from Marketing Specialist Linda Cozzolino about how Telemon masters the brand to further their work to provide educational services that empower thousands of people each year to build better lives. Get tips on logo consistency, voice/tone and being brand police for your organization. BRING YOUR LUNCH AND QUESTIONS! Specific directions/landmarks to Telemon…
Find out more »April 2018
Speaking From the Heart: A Volunteer Communications Primer
Volunteers are the lifeblood of an organization bringing passion, excitement and much needed extra hands and resources to a nonprofit. Communicating to them can also be difficult because they are busy with their lives and can bring unbridled excitement to every effort. Learn tried and true tips from Kathy Hughes Langfield, MBA the Volunteer Engagement Director of Special Olympics North Carolina to lasso the passion of your volunteer base to reach new heights. BRING YOUR LUNCH AND QUESTIONS!
Find out more »August 2018
Earned Media Tips, Tricks, and a Little Glitter
Landing a news story is more than chance, it’s a lot of hard work to build relationships with reporters, writing an inciting pitch and following up to secure the story. Learn about how to build a better media list, pitch like a pro, and build lasting relationships with the right reporters. Meet Mary Alice Holley – Speaker at Create Good 2016, 2017 & 2018 Mary Alice joined The Conservation Trust for North Carolina in December 2016 as the Communications and…
Find out more »Facilitating Consensus for Better Meetings
Don’t let your ideas die in crummy board brainstorms or get bogged down in bad meetings. Consensus and collaboration is a beautiful thing until it kills or waters down a good idea. In this session, you’ll learn how to get a group to move forward on an idea and get more consensus building strategies. Meet Heather Yandow – Speaker at Create Good 2015 & 2016 Skilled and experienced nonprofit professional that helps organizations clarify their mission and bring their story…
Find out more »UX Showdown: Test Your Website User Experience
Bring your nonprofit's website to get feedback from your peers. Test your website's user experience by having real live people tell you how they'd use it. We'll have a web designer plus a nonprofit communicator onhand to guide the conversation, block trolls, and give best practices for nonprofit website design. BRING YOUR LUNCH AND YOUR WEBSITE!! MEET YOUR SPEAKERS Sharon Bruce - Is Director of Communications at BC/DC Ideas. She's a connector, educator, and communicator who believes in the power…
Find out more »September 2018
Open Source Tools for Media Analysis
How can we identify the messenger, and influence the message? Understanding existing media narratives, and the ecosystems in which they propagate, are a precursor to changing them. Fortunately, with the increasing digitization of news media, there are new opportunities for analyzing the ways in which key issues are represented in the online media ecosystem. Media analysis has proven to be exceptionally powerful: it enables better monitoring of media coverage about key topics and events, understanding of media audiences, and mapping…
Find out more »Grow Your Social Media Base
Whether you are an established voice on social media or just getting started, we can all use new ways to grow our reach. Learn from social enterprise Designed for Joy – designedforjoy.com – on how they jump started their new social media audience and grew reach through engaging social media ambassadors. Hosted at Imurj – imurj.com/ – a collaborative music and art space. BRING YOUR LUNCH & QUESTIONS!MEET YOUR SPEAKER — Cary Heise, Founder and DirectorCary is married to her…
Find out more »October 2018
October Lunch: Video Storytelling for Nonprofits
Video storytelling is the next big skill to add to your nonprofit communications tool belt. From fabulous 30-second Facebook videos to longer interview pieces, it's time to get a handle on making nonprofit videos. In this session, local filmmaker Rain Bennett will talk about filmmaking and offers easy to execute tips that any nonprofit can use right away. BRING YOUR LUNCH AND YOUR QUESTIONS Meet Rain Bennett
Find out more »November 2018
Creating a Creative Culture
Problem solving and creativity breeds success. Learn how Marbles Kids Museum creates a culture of creativity and brings play to life for their teammates and employees. Get inspired by simple and systematic changes that can bring creative success to your nonprofit organization. MEET YOUR SPEAKER Sally Edwards, President & CEO Marbles Kids Museum | Create Good 2016 “Play with purpose” is one of the smart ideas fueling Raleigh’s innovation pipeline, with community leaders like Sally Edwards exciting and engaging visitors…
Find out more »Creating a Creative Culture
Problem solving and creativity breeds success. Learn how Marbles Kids Museum creates a culture of creativity and brings play to life for their teammates and employees. Get inspired by simple and systematic changes that can bring creative success to your nonprofit organization. Meet Sally Edwards - Speaker at Create Good 2016 Sally is President & CEO Marbles Kids Museum. “Play with purpose” is one of the smart ideas fueling Raleigh’s innovation pipeline, with community leaders like Sally Edwards exciting and…
Find out more »